Pelorus Jack

World-class customer experience consulting

How did Virgin Trains Treat a Vulnerable Person?

Why great service recovery depends on treating customers as human beings.

Service Recovery

Great service recovery only happens when organisations are intentional about empowering staff to see customers as human beings, not just issues to resolve.

Treating customers with respect begins with an overarching framework that sets consistent boundaries while empowering staff to be flexible and personalised.

An account of an elderly passenger mistreated by a ticket inspector illustrates what happens when staff aren't empowered to respond with flexibility and humanity.

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We are London based, but have lived and worked internationally, including North America, Europe and the Middle East.